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How to increase engagement through creative posts on your feed

Consistently creating fresh ideas for content can be exhausting, even more so you’re emphasising creativity. Luckily, we have a number of ways in which you can get those creative juices flowing once you hit a wall.

Carousel posts

Carousel posts are the most engaging posts on social media, as they have the highest average engagement rate of all feed post types. Of course, being able to post engaging carousel posts comes with practice. The more carousel posts you’re able to have on your feed, the quicker you’ll start to learn the art of effective posts. As long as you also focus on these posts being on brand, you’ll start to reap the benefits of effective carousel posts.

Creating Memes

Creating relatable content is key to having a successful brand image, and memes are a perfect way of churning out relatable content. Users naturally gravitate towards this type of content and will also see you welcome new followers. Sharing memes can also have the same effect with fewer time constraints.

IG Reels

Reels are so ingrained in the way people now interact with Instagram, therefore it is vital that they are used in the best way in order to make them engaging. The most engaging way to use reels is with behind the scenes based content, giving users a sneak peak into the way in which your business functions. 

Sharing Views

Being able to share your impressive statistics as a business to your Instagram followers is a key part of quality engagement. If you’re associated with popular brands, be sure to spread the word with your followers as they can then see your success outside of the world of social media.

Spread Your Knowledge

Having expertise in your given field can be an advantage in terms of your engagement on social media. Being able to debunk myths about your business realm can help educate your followers as well as direct your message to them in a given way that is beneficial to your business as a whole. 

Freebies

What better way to ramp up your engagement than running contests on your social media? The simple but effective and foolproof trick of having existing followers tag their friends helps engagement reach new levels.

Recap

The keys to quality engagement levels lies within the varied types of content that you post. Having a variety of content keeps your existing followers engaged as well as intrigues new followers. These different ideas can help produce different content and spike up your levels of engagement.